by Kathryn Loftus
(Alexandria, Virginia)
It is very helpful to make your display as attractive as possible. A bouquet of flowers can draw the eye and bring people to your table. A bowl of wrapped candy is also a nice touch as it also attracts customers.
Using a display which includes different levels of display items is also a good idea so the customers can look up and down the display.
Using unique display devices such as a flower hanger for bracelets has really helped my sales.
It helps to have pretty hand and stationary mirrors to attract customers if you are selling items that customers need to try on to decide on purchasing.
Limiting the quantity so it is not too overwhelming is also a good idea, As you sell products you can add more.
Having an unusual frame which lists prices is also a good idea and can supplement typed prices listed next to items. It is a great idea to have a unique twist such as a bowl with discounts listed in it. People can draw from the pretty bowl and find they are entitled to a discount ranging from $1.00 off to a free item. This really draws customers when you tell them there is no obligation to buy. However, they usually do.
Good luck!
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